Improve In-App Store
This should be top priority. Not because I use it-I'd just as soon use the web store. But because it seems like such huge missed opportunity for sales.
Do NOT assume that people downloading the web app know anything at all about logos. I didn't, I was just searching for a bible and it's a miracle I stayed with Logos (now at L4 Plat + L5 Port). If I hadn't researched further on the web, I would not have.
- Ditch the browser interface and build a real store, more like the Google Play store.
- Add a prominent button to access the store from the Library screen, front and center.
- Make it easy to return from store to the app. There is currently no way to do this except to hit back 20 or 30 times, depending on how deep in the store you've gone.
- It's a bit sloppy having to sign into the store after already being signed into the app. I realise this is an artifact of the browser interface.
- There seems to be no way to continue shopping after I put something in cart. I.E. I have to make one purchase at a time. Another artifact of the browser based store.
- Start with a big bold first page listing Special Sales, Top Sellers, and for people that don't own one, show a link to base packages or option to the next recommended upgrade.
- Also on the first page, include access to BOTH stores from the Logos Bible app. Don't assume people know the difference between Logos Bible & Vyrso. Many people who stumble on the Bible app, won't know Logos or Vyrso, but I would guess that more of that audience will be more likely to purchase the type of books found in Vyrso than in the Logos store. Make it clear.
- Disable resources that I already own like the website does.
- Give me access to my wishlists.
- Add options to Rate and (optionally) Review books both from within the store and from within the app. I like how the Kindle had these options as the last page of every book.
- The Kindle also had option on the last page to share the book I just finished on Facebook/Twitter which included the title, auther, description, and any message I wanted to add. All linked back to store so others can buy the book.
- Add previews from the store. This definitely helps sell books.
It needs to be easy to get to, easy to use, and assume very little knowledge of users (i.e. familiarity with Logos and/or Vyrso, level of knowledge of theological terms, issues, subjects, denominational differences, etc.)
Is it possible to purchase books from within the app? If it is, I've not found out how to do so. This is a feature I would find useful, since it is often more convenient to pay via my phone account.
Stephanie Koo commented
I'd like to emphasise my support for the wishlist suggestion. It would be great if I could add some of the 'locked' recommended readings to my wishlist in the app. Thanks!